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Spamdexing
spamdexing
All attempts to deceive search
engines or gain an unfair advantage in the search
results of a search engine. Spamdexing decreases the value of a
search engine's index by reducing the precision
with which the search engine can return relevant
documents. Most search engines have measures in place to detect spamdexing
and guilty pages are usually either penalized or de-listed.
Many webmasters inadvertently make themselves guilty by braking search
engine submission rules. For a detailed
discussion of what to do and what not to do, please refer to the Search
Engine Yearbook.
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Google bomb
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Keyword density
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