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Keyword density
keyword density
A measure of the percentage of words on a page
that are specifically chosen keywords. When a
user enters a query, search
engines display a list of pages containing the search
terms. These are ranked based on (amongst many things) the percentage
of words on a page that are similar to the words used in the query (keyword
density). When keyword density is inflated artificially, it is often
referred to as keyword stuffing.
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